Posted 16th October 2013

A Swiss Shoe Gets International Attention

Media from all over the word are interested in the Swiss shoe On.

The famous lifestyle magazine Storm from Singapore introduces the young Swiss sport’s company, On. While reading the interview with Olivier Bernhard, the readers get the scoop behind the shoe and its history. A picture perfect story about a small startup, from the fields of Switzerland, who engineerd a big shoe.
Click here to see the PDF.

In the English speaking side of the world, Running Products Review published a report testing the On Cloudrunner. The verdict? "The feel is stable and firm. The fit was good, but not really noticeable. Good to run in."
Click here to read the full article.
On makes its way to Germany as well. German Online magazine,, tested three different shoe models of the Swiss brand: the Cloudster, Cloudrunner and the Cloudsurfer. These are doubtlessly convincing: "Although you need a moment to get use to the shoe, you don't want to get out of these anymore as soon as your foot is used to it. This is how Running should feel like."
Find here the whole review on

Lifestyle magazine, Ticino Management Donna, from the Italian speaking part of Switzerland acknowledges On as an international upcoming young brand. The magazine describes the shoe as curious and interesting for athletes all over the world.
See here the full report.

Are you already equipped with shoes for your autumn training? Let yourself get inspired from our four models. There is a model for each running type. (

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